Amazon Influencer Program

Brand experience in a box

For Amazon’s Prime Big Deal Days, we created a bold, high-impact gifting experience designed to spark excitement and discovery. Using Amazon’s iconic Prime Blue alongside vibrant green tones, the box delivered a striking visual moment from first glance. A perforated bellyband introduced a tactile point of interaction, leading into a layered unboxing with a lift-out panel revealing the core product selection below.

Inside, five distinct internal box treatments housed the gifted items, each with its own structural layout and custom sticker design. The result was a cohesive yet varied unboxing journey that encouraged recipients to explore, share, and engage with the narrative of the event.

Design detail spotlight

The perforated bellyband and tiered internal reveal system were intentionally designed to mirror the sense of discovery shoppers feel browsing limited-time offers, turning the unboxing into its own moment of anticipation and delight.

Recipients

Top creators across the US, UK, and Germany, selected to promote key deals during October Prime Big Deal Days 2025.