Amazon Influencer Program

BRAND EXPERIENCE IN A BOX

Created for 60 creators, this sun-soaked mailer celebrated the fourth chapter of the Amazon Essentials x Sofia Grainge collaboration through the colorful nostalgia of European coastal holidays. Designed for moms and their minis, the experience combined travel-inspired storytelling, playful market stripes, and vintage motifs to bring the collection to life through a discovery-led unboxing journey.

DESIGN DETAIL SPOTLIGHT

A custom vintage trunk set the stage, featuring tactile details such as a leather handle, polished hardware, and vibrant sticker sets. Postcard-inspired illustrations and nautical references unfolded through interactive elements, including a passport-style activity booklet and a “wish you were here” stationery set, creating a layered and engaging experience.